Demystifying Technology
David Suzuki , President , Bio-Therapeutic, Inc.With all of the many anti-aging modalities available for progressive skin therapists, how does one choose what is right for the business, and how does one incorporate new technology into the current menu? This session introduces you to the latest advances in age-defying modalities and helps you prepare a simple plan to protect your business by making informed investment decisions. The discussion will include an outline of the strength and synergy of the latest noninvasive technology available, such as microcurrent, microdermabrasion and oxygen infusion. Ideas and strategies for layering treatments, add-on services and how these procedures work in tandem with medical procedures including injectible fillers. Legalities, insurability, return on investment (ROI) and prequalifying a manufacturer before making a purchase also will be discussed.
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