Branding in the Most Competitive World of Business: How Do You Create Your Signature Spa?

$speaker.firstName $speaker.lastName , Repêchage

Learn the secrets of success from one the most recognized leaders in the industry, Lydia Sarfati, CEO and founder of Repêchage, an international seaweed-based professional skin care, body care and cosmetic line; author of Success At Your Fingertips: How to Succeed in the Skin Care Business (Allured Publishing, 2004); and honorary chairperson of EstheticsAmerica, CIDESCO USA; shares her formula for success. From destination resorts to medical spas, innovative brands and why they work, the first seven seconds count! Build a winning team, and create the ultimate spa experience. Speak to the affluent attitude, and learn how to capture the new luxury market.

Included In:

• Wellness/Sustainability Track