Esthetic Chemistry: It’s all in the Formula—Not Just the Ingredients

Flo McRae Bettylou McIntosh , Co-president , CosMedix

Take one step beyond ingredient knowledge and learn about the importance of the formulation within the product and its effect on product performance. Impress your clients with your ability to explain why a product is good for their skin. This class will give you an entirely new perspective on what makes a product superior to the rest. In this class, you will learn: Why the preparation, processing and percentages of the ingredients are as important as the ingredients themselves; why it is so important for the formula to contain the right combination of ingredients; why products with the same ingredient decks can still be entirely different products producing different results; what questions to ask in order to choose the right product; and which solutions are best for specific skin conditions.